Carob Demand in the Middle East and Gulf Countries
Carob is not a foreign product to the Middle East; the natural distribution area of the tree also includes Syria, Lebanon, Palestine, Jordan and Egypt. The most visible face of demand in the region is the carob drink called "kharoub", which comes to iftar tables during Ramadan, and Lebanon's deep-rooted carob molasses tradition.
Read MoreThe Future of the Carob Industry
For many years, carob was seen as a product collected from wild trees and most of it was sold as feed or raw material. Today, the increasing interest in natural products, the search for drought-resistant species and new processing technologies make carob a sector that is being re-evaluated.
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Factors Affecting Carob Prices
Carob prices have experienced remarkable increases and fluctuations in producing countries in recent years. There is not a single reason behind these fluctuations; There are many factors that affect each other, such as yield, seed demand, climate, exchange rates, product quality and logistics.
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